Impact of Business Development Services on Women Entrepreneur Performance with Managerial Support

Yusri Karmila; Nuraini

doi:10.69725/jebi.v2i1.247

Authors

Yusri Karmila Accounting Study Program, Faculty of Economics and Business, Universitas Wira Bhakti, Makassar, Indonesia
Nuraini Management Study Program, Faculty of Economics and Business, Universitas Wira Bhakti, Makassar, Indonesia

DOI:

https://doi.org/10.69725/jebi.v2i1.247

Keywords:

Business development services, Women entrepreneurs, Capability enhancement, Managerial support, MSME performance

Abstract

Purpose: Using data from a multi-stakeholder project in Cameroon, this paper investigates the direct and interactive effects of training and skills development, market access facilitation and business advisory services on the performance of women entrepreneur.
Method: They employed a quantitative cross-sectional design and collected data via a structured questionnaire, adjusted from validated measures from earlier studies. Data were analysed using IBM SPSS 26 and analysed by multiple regression for direct effects and the PROCESS macro for moderation effects.
Findings: Each of the three BDS components has significant positive impact-performance effects on entrepreneurs, with training and skills development rated as the most impactful of the three BDS components. Managerial support very significantly moderates all relationships suggesting that strong team leadership engagement enhances the value derived from BDS interventions.
Novelty: Using the Resource-Based View and Capability Theory, this study provides unique empirical insight into the interplay of managerial support in maximizing the impact of BDS on women-led MSMEs. Answering a fundamental question that has been missing in previous studies, it examines the relationship between external service delivery and internal leadership capacity.
Implications: Results highlight the need for combining leadership development with BDS in order to increase impacts. Fifth, policymakers and practitioners should focus on a multi-faceted approach to align incentives through external levers with capability-building efforts to promote sustainable growth in MSMEs.

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Author Biographies

Yusri Karmila, Accounting Study Program, Faculty of Economics and Business, Universitas Wira Bhakti, Makassar, Indonesia

Yusri Karmila, S.E., M.Ak., CPFR is a lecturer in the Accounting Study Program, Faculty of Economics and Business, Universitas Wira Bhakti, Makassar, Indonesia. She holds a Master of Accounting degree and the Certified Professional Forecasting and Reporting (CPFR) designation, with academic and professional expertise in financial reporting, accounting information systems, and managerial decision-making. Her research interests include business development services, MSME performance, and capacity-building for women entrepreneurs, with several publications indexed in national and international journals. She actively engages in academic collaborations and professional training aimed at improving financial literacy and strategic management for small businesses.
Nuraini, Management Study Program, Faculty of Economics and Business, Universitas Wira Bhakti, Makassar, Indonesia

Dr. Hj. Nuraini, S.T., S.E., M.M. is a senior lecturer and researcher in the Management Study Program, Faculty of Economics and Business, Universitas Wira Bhakti, Makassar, Indonesia, and serves as the corresponding author for this study. She holds doctoral and master’s degrees in management, alongside a bachelor’s degree in both engineering and economics, reflecting her multidisciplinary expertise. Her academic work focuses on entrepreneurship, strategic management, and the integration of financial innovation into MSME development. She has authored numerous scholarly articles in reputable journals and is actively involved in community empowerment projects, particularly in enhancing business sustainability through leadership and innovation.

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