Sustainable Financial Management of MSMEs in Disadvantaged Regions through Digitalization Post-Pandemic

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Authors

  • Nayla Annida Salsabila Department of Management, Faculty of Economics and Business, Universitas Dian Nuswantoro, Kota Semarang, Indonesia, 50131 image/svg+xml
  • Diana Puspitasari Department of Management, Faculty of Economics and Business, Universitas Dian Nuswantoro, Kota Semarang, Indonesia, 50131 image/svg+xml

Keywords:

Digital finance, Financial inclusion, Sustainability, MSMEs, Accounting

Abstract

Purpose: To explore the effect of digital financial capabilities on sustainable financial performance via digital financial inclusion.

Method: A quantitative survey-based study using structural equation modeling for analyzing MSME digital and financial management practices.

Findings: Results show the importance of digital financial inclusion as a key driver in the relationship between digital financial capabilities and sustainable financial performance. DFL, fintech use, and digital record keeping improve the inclusiveness that in turn increases financial sustainability. Liquidity discipline: its direct impact on overall performance. The former demonstrates the extent to which sustainable cash flow management processes directly contribute to overall performance. Nevertheless, digital readiness fully enhances not all of the digital finance-performance relationships in every context, also demonstrating that technological preparedness is inadequate to improve financial performance but need complementing with effective financial governance.

Novelty: This research presents a comprehensive accounting-based sustainability framework incorporating digital financial inclusion as a mediating mechanism and digital readiness as a contextual factor. It pushes beyond the efficiency outcomes that have dominated digital finance research to focus on the scope and implications of long-term financial accountability and resilience.

Implications: The results provide insights for MSME managers, policy makers, and financial service providers in designing an inclusive digital finance intervention focusing on developing the financial discipline, capability, and sustainable performance instead of immediate digital adoption itself.

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Author Biographies

  • Nayla Annida Salsabila, Department of Management, Faculty of Economics and Business, Universitas Dian Nuswantoro, Kota Semarang, Indonesia, 50131

    Nayla Annida Salsabila is an undergraduate student in the Department of Management, Faculty of Economics and Business, Universitas Dian Nuswantoro, Indonesia. Her academic interests include macroeconomic analysis, exchange rate dynamics, and financial risk management, with particular attention to the impact of monetary policy and external economic factors on business performance. She is actively involved in quantitative research using secondary macroeconomic data and applied empirical methods. Her contribution to this study reflects her interest in integrating economic theory with practical insights relevant to risk-sensitive industries.

  • Diana Puspitasari, Department of Management, Faculty of Economics and Business, Universitas Dian Nuswantoro, Kota Semarang, Indonesia, 50131

    Diana Puspitasari, S.E., M.M. is a lecturer in the Department of Management, Faculty of Economics and Business, Universitas Dian Nuswantoro, Indonesia. Her academic expertise includes financial management, macroeconomic policy analysis, and applied econometrics. She has published in nationally and internationally indexed journals and actively supervises research in monetary economics and financial risk management. Her research emphasizes the integration of macroeconomic theory with empirical analysis to support evidence-based policy and managerial decision-making.

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Published

2025-10-10

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How to Cite

Annida Salsabila, N., & Puspitasari, D. (2025). Sustainable Financial Management of MSMEs in Disadvantaged Regions through Digitalization Post-Pandemic. Journal Economic Business Innovation, 2(3), 387-405. https://doi.org/10.69725/jebi.v2i3.313

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